Creative Marketing

Bananafanafofana (Or: What the Hell Are We Gonna Call This Thing?)

I love words.

I love reading them, I love writing them, and I love making them up.

These days, with the whole damn Oxford dictionary bought up as domain names in every one-, two-, and multi-word combination you can think of, the struggling marketer is left to create some bizarre site and product names.

It ain't always easy but, depending on your product, it may actually be a very positive marketing approach. At least, that's the implication in this article from Wharton's (thanks to Seth Godin  for pointing this out).

Sell That Toon

Meant to share this one almost a week ago...

Don The Idea Guy had a stroke of genius with his idea for artists publishing cartoons on the web. It's a nice, simple idea that could be easily implemented by making 'toons as image maps and linking to products, books, etc. Some smart artist or two is going to capitalize on this big time. Will it be you?

Do You Know Your Death Date?

Stumbled across this site while surfing. It's a great example of an interesting site that's being used to drive users to a sales site...

Find out your projected death date, then find out how you can push that date back with various products.

Clever.

Now, ask yourself what kind of freebie could you offer?

Link: http://www.DeathClock.com